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April 2005
Patients at Como Avenue clinic St. Paul, MN will be able to communicate with their doctors and access their medical records and test results online in May. Full Article from bizjournals.com
Posted by:
ecallen on April 26, 2005 02:14 PM
| Comments (0)
| Online Patient/Physician Interaction
Medical schools are encouraging PDA usage amongst students for medical purposes. Full Article from iHealthBeat
Posted by:
ecallen on April 25, 2005 01:43 PM
| Comments (0)
| Pharma Industry General
Prescription assistance program will give patients online access to more than 275 patient assistance programs, including more than 150 from pharma companies. Full Article from ePharmaceuticals (login required)
Posted by:
ecallen on April 22, 2005 11:45 AM
| Comments (0)
| Pharma Industry General
A new website created by a San Francisco based sexual health organization allows users to order and receive STD tests results online. The site offers its users convenience, ease, and anonymity not available in clinics. Full Article from e-Health Insider
Posted by:
on April 21, 2005 12:49 PM
| Comments (0)
| Online Marketing General
For patients, email is a great way to avoid the telephone, but for physicians without major resources it may be a little too time consuming. Full Article from Chicago Tribune
Posted by:
ecallen on April 15, 2005 01:16 PM
| Comments (0)
| Online Patient/Physician Interaction
For patients, email is a great way to avoid the telephone, but for physicians without major resources it may be a little too time consuming.
Posted by:
ecallen on April 15, 2005 01:16 PM
| Comments (0)
comScore reports that sales of prescription drugs online have grown 15% over 2004. "Non-traditional" pharmacy sites account for most visits to online drugstores, driven by price-conscious consumers who have not been dissuaded by safety concerns. Full Press Release from comScore
Posted by:
Lara Hejtmanek on April 12, 2005 06:24 PM
| Comments (0)
| DTC Marketing
A recent Manhattan Research report encourages pharmaceutical advertisers to allocate more of their budgets to online spending. Full Press Release from Manhattan Research
Posted by:
ecallen on April 11, 2005 02:44 PM
| Comments (0)
| DTC Marketing
Pfizer will be among the first clients to test out Carat Interactive's new blog marketing service. It will be interesting to see if this takes hold, given the general blog environment of uncontrolled content and aversion to blatant product marketing. Full Article from MediaPost (login required)
Posted by:
Lara Hejtmanek on April 11, 2005 01:40 PM
| Comments (0)
| Media Strategy
US physicians who use PDAs in clinical settings tend to use them for administrative tasks such as address books and appointment reminders. For physicians that use them for patient care, the most common uses include checking medication data and accessing medical databases. Full Article from eHealth Insider
Posted by:
on April 04, 2005 01:32 PM
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| HCP Marketing
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