About.com To Make Health Content Push, Offer Advertisers Greater Opportunity

About.com aiming to make its health content a stronger resource for Pharma marketers and consumers. They will develop more custom advertising sections and add new health content, specifically regarding heart disease, cancer and women's health. These new areas will be accompanied by physician-approved content.

Full Article by ClickZ

Posted by: ecallen on 08-25, 04:47PM | Content Strategy
« Older New Study Reveals Pharma 3rd Highest Email CTRs | AstraZeneca Launches Podcast Series on About.com Newer »
Comments:
Post a comment:
















Keep Updated

Monthly email updates on online pharma marketing.
separator.gif
About GreaterRx
GreaterRx is an industry resource brought to you by the interactive marketing experts at Greater Than One.

Contact us with questions, comments, or to suggest an article.
Greater Than One
separator.gif