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Web Sites Allow Consumers A New Way To Research Prescription Drugs - By Comparing Prices
New sites that allow consumers to easily search on prescription drugs and compare prices across pharmacies could indicate a rising trend in how patients shop for and request specific brands. In some cases, the sites highlight generic drugs over brand name rivals at significant savings. Full Article from BusinessWeek
Posted by:
Lara Hejtmanek on 06-26, 12:18PM
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DTC Marketing
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