Podcasting In the Pharma Marketing Mix

"Podcasting for the Pharmaceutical The Newest Way to Reach Your Target Audience" is the subject of a White Paper published today by The Maxwell Group. In this paper, Maxwell offers podcasting as a way to improve declining physician detail access rates.

Full Article from eMediaWire

Posted by: Lara Hejtmanek on 05-11, 10:19AM | Emerging Media
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