Proactive E-marketing Plan Should be Implemented Through Strategic Plan, Augmentation of Sales Force

When sales opportunity is great but people resources are limited, Devin Paullin suggests taking a strategic approach to Pharma marketing through developing an e-promotion plan- a low cost alternative to traditional marketing. This article outlines the major components of this strategic plan and provides useful insight into applications.

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Posted by: ecallen on 07-29, 12:49PM | HCP Marketing
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