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JupiterResearch Identifes Influential Online Opinion Leaders - The Health Connectors
JupiterResearch estimates that 34 percent of adult online users in the U.S. have contributed to health-related social media in the past year. Jupiter refers to these adult users as Health Connectors, a population segment that health marketers and stakeholders must address as consumer-created content continues to grow in popularity. Full Article from JupiterResearch
Posted by:
Lara Hejtmanek on 03-06, 02:39PM
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Online User Behavior
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