Only 16% of Health Searchers Say They Find What They Seek Online - Indicate Opportunties For Improving Health-Related Search

Jupiter Research reports that while 71% of web users seek health information online, most are disappointed with the quality of information they find. Survey respondents cited a need for clearer indications of source of material, and suggested improvements to search (for both general and health-specific engines), including a list of related keywords and site reviews from other users.

Full Article from MediaPost

Posted by: Lara Hejtmanek on 07-19, 11:48AM | Search Marketing
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